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SIGNAL for Google Business Profile

Schedule, measure and predict your Google Business Profile content

Everything Google Business Profile exposes, in the same calendar and the same reports as your other ten networks — plus a performance score on every draft before you publish it.

What you can publish

Every Google Business Profile format, scheduled

  • What's New posts
  • Offer posts with date windows
  • Event posts
  • Product listings
  • Photo uploads

What you can measure

The metrics that actually decide things

  • Search views and map views
  • Search queries that surfaced your profile
  • Calls, direction requests and website clicks
  • Review count, average rating and rating trend
  • Photo views versus competitors

Something worth knowing about Google Business Profile

Reviews are the whole ranking

Recency and response rate move local ranking more than almost anything you post. The inbox surfaces new reviews with an SLA timer for precisely this reason.

Inbox

Google Business Profile conversations, in the same place as the rest

No more checking six apps to find the one comment that needed answering.

ReviewsQuestions and answersMessages

Worth being upfront about

Each Business Profile location maps to one brand, because that is how the underlying API scopes permissions. Multi-location chains use one brand per location and combine them in reports.

Also works with

Ten more networks in the same calendar

Questions

Google Business Profile, specifically

Can I schedule Google Business Profile posts with SIGNAL?
Yes. What's New posts, Offer posts with date windows, Event posts and more, all from the same calendar as your other networks, with a live preview of exactly how the post will render.
What Google Business Profile metrics can I track?
Search views and map views, Search queries that surfaced your profile, Calls, direction requests and website clicks, Review count, average rating and rating trend, Photo views versus competitors, and more — all normalised so you can compare them fairly against your other networks.
Is Google Business Profile available on the free plan?
Yes. Google Business Profile is available on the free plan, with a limit of 20 scheduled posts per month.
Do you scrape Google Business Profile?
No. Everything runs through the official Google Business Profile API under its terms of service. That limits what we can offer in a few places, and we mark those limits in the interface rather than filling the gap with estimates.
Can I predict how a Google Business Profile post will perform?
Yes — that is the Pre-Flight Predictor. It scores each draft 0–100 with a predicted reach band and the three changes most likely to improve it, fitted to your own Google Business Profile history once you have 50 posts.

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